{"id":113346,"date":"2025-10-02T11:20:00","date_gmt":"2025-10-02T10:20:00","guid":{"rendered":"https:\/\/en.econostrum.info\/uk\/?p=113346"},"modified":"2025-10-02T11:18:29","modified_gmt":"2025-10-02T10:18:29","slug":"nationwide-confirms-return-100-loyalty-bonus","status":"publish","type":"post","link":"https:\/\/en.econostrum.info\/uk\/nationwide-confirms-return-100-loyalty-bonus\/","title":{"rendered":"Nationwide Confirms Return of \u00a3100 Loyalty Bonus for Millions of Customers"},"content":{"rendered":"\n

Nationwide Building Society appears poised to continue rewarding its loyal members with one-off payments, following the return of its \u00a3100 Fairer Share bonus<\/strong> in 2025. Although nothing has been officially confirmed for 2026, communications from the mutual suggest it could be on course to offer the payment for a third time next year. Introduced in 2023, the Fairer Share scheme<\/strong> is part of the society\u2019s strategy to return profits to members who meet specific criteria. <\/p>\n\n\n\n

Who Qualifies for the \u00a3100 Fairer Share Payment?<\/strong><\/h2>\n\n\n\n

The Fairer Share Payment<\/strong> is only available to members who hold a qualifying current account with Nationwide, as well as either a qualifying savings account<\/strong> or a Nationwide residential mortgage<\/strong>, according to the building society\u2019s published 2025 terms and conditions<\/a>. Eligibility is assessed based on account activity in the first quarter of the year, specifically up to and including 31 March 2025.<\/p>\n\n\n\n

For current accounts such as FlexAccount or FlexDirect, members must meet usage requirements\u2014typically a minimum number of transactions or regular income payments. Customers with savings balances of \u00a3100 or more<\/strong> at any point in March 2025, or a residential mortgage balance above \u00a3100<\/strong> as of the same date, also qualify if paired with a suitable current account.<\/p>\n\n\n\n

Nationwide <\/a>states that payments will be made between 18 June and 4 July 2025<\/strong> directly into members\u2019 current accounts. Each eligible member is entitled to a single \u00a3100 payment, even if they hold multiple qualifying products. The payment will appear on statements as Nationwide Fairer Share Payment<\/em> and is treated as interest<\/strong> for UK tax purposes.<\/p>\n\n\n\n

Nationwide Hints at Continuing Scheme in 2026<\/strong><\/h2>\n\n\n\n

While the 2025 scheme has now closed, signs point towards a 2026 revival<\/strong>. According to recent statements and marketing materials, Nationwide is promoting the Fairer Share payment as a long-term benefit for full-service members. Letters sent to customers without current accounts encourage them to open one, noting that \u201chaving an eligible current account, plus an eligible mortgage or savings, could mean you receive any future Fairer Share payments.\u201d<\/p>\n\n\n\n

The mutual also highlights that some members have already received \u00a3300<\/strong> in total through the scheme since 2023. This suggests a growing commitment to the initiative, although the society maintains that each year\u2019s payment depends on its financial performance and may vary in amount or eligibility rules. Nationwide is also running a \u00a3175 switching incentive<\/strong> for new and existing customers, further underlining its push to broaden customer engagement and reward loyalty.<\/p>\n","protected":false},"excerpt":{"rendered":"

Nationwide is quietly preparing for what could be another round of \u00a3100 payouts under its customer reward programme. While not yet confirmed, recent updates and promotional material point clearly to a likely continuation in 2026. The society’s strategy to return profits to members seems far from over.<\/p>\n","protected":false},"author":10,"featured_media":113349,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[],"class_list":["post-113346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33","no-featured-image-padding"],"_links":{"self":[{"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/posts\/113346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/comments?post=113346"}],"version-history":[{"count":2,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/posts\/113346\/revisions"}],"predecessor-version":[{"id":113350,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/posts\/113346\/revisions\/113350"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/media\/113349"}],"wp:attachment":[{"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/media?parent=113346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/categories?post=113346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/en.econostrum.info\/uk\/wp-json\/wp\/v2\/tags?post=113346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}