With broadband prices set to rise from April, Vodafone is offering new customers vouchers worth up to £150, redeemable at major retailers such as Tesco, Sainsbury’s, M&S, and Amazon.
The deal is available to those switching to Vodafone’s full-fibre broadband services, aiming to ease financial pressure as households navigate increasing living costs. The initiative comes at a time when many families are struggling with mounting costs, from energy bills to council tax.
Vodafone’s Full-Fibre Broadband Offers and Eligibility
Vodafone’s promotion is specifically tied to its Full Fibre broadband packages, which are offered through two networks: Openreach and CityFibre, according to Geoff Pestell, CEO of Fibre Compare.
While Openreach serves the majority of UK broadband providers, CityFibre operates as an alternative full-fibre network that partners with brands like Vodafone and 4th Utility.
Vodafone’s most competitive deals are available through the CityFibre network, which currently serves over 3.7 million premises in more than 50 towns and cities across the UK. The Full Fibre 150 package, a popular choice among customers, costs £25 per month and includes a £150 gift card.
For those seeking a more affordable option, Full Fibre 80 is available at £23 per month, offering a £145 voucher alongside guaranteed download speeds of 37 Mbps and upload speeds of 18 Mbps.
According to Vodafone, these full-fibre connections provide a more stable and faster broadband experience compared to traditional copper-based networks. However, availability depends on the household’s location, as not all areas are covered by the CityFibre network.
Rising Costs and the Impact on Household Budgets
The cost of living crisis continues to put pressure on UK households, with essential bills increasing across multiple sectors. According to industry reports, energy prices, council tax, and water bills are all set to rise from April, making household budgeting even more challenging.
Broadband providers, including Vodafone, have also announced mid-contract price hikes, which will see bills increase in line with inflation. While Vodafone’s full-fibre promotion offers short-term savings through retail vouchers, customers are still advised to review the long-term affordability of their broadband contracts.
For those considering switching providers, experts recommend comparing available deals and ensuring that their chosen service meets both speed and budget requirements.